Hello,
Today I decided to do some research regarding color schemes and fonts to use in both my digital and print component part of the project. I included my notes below...
- Red font
- Big text, bold font
- Used with a white background
- Poster often consists of an awkward or uncomfortable situation of 1 character
- The most common fonts used are impact and futura
- Examples
- The Proposal:
- light black futura for "THE" and red, bold font used for "PROPOSAL"
- Ryan Reynolds is obviously in an awkward situation
- American Pie
- Bold, heavy, red, Franklin Gothic Heavy font on white background
- There is definitely some awkwardness in this poster too
- Classic fonts
- Times New Roman
- Arial
- Helvetica
- Bright colors
- Example
- Rainy Day in New York
- Still plays around with the red/white color schemes but switches it. The red umbrella is used as a background while the text is white.
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